Social Media, Visual Strategy, Content, Infographic, Card
Giallo Zafferano is the first cooking magazine in Italy and Europe to be born from a website, the homonymous cooking portal Giallozafferano.it.
The first issue of the monthly was released on newsstands on March 18, 2017 under the direction of Laura Maragliano, with a circulation of one million copies.
The GialloZafferano.it portal has 6.8 million unique users and more than 2 million daily visitors. Each month there are more than 4,500 comments on the site and 20,000 on Facebook, where the portal has more than 6 million followers.
The new version of the app has 6 million downloads and 110,000 active users per day.
Client | Mondadori Media
Year | 2020
Role | SM Content Designer, Infographic Designer, Illustrator